Video Production And The Right Message

The technology that we have today is amazing and every day new and exciting ways of communication are being developed. Think about how amazing would be if you could show a product to a person with an augmented reality device, or give a personalized tour of your factory, shop or clinic through virtual reality. But…

Thirsty for Engagement: Why Long-Form Content Works

Stop-motion animation about magic flying tacos? A Pixar-caliber animation about love, beans, and what matters most? What’s happening to YouTube ads? A recent AdWeek article detailed a fun trend of companies rolling out longer animated features for their ad campaigns. In the hectic, cluttered world of social media, these attention-getting spots are, above all, reminding…

Important Aspects of Online Video

Did you know that online video marketing is one of the most effective tools for your company to raise your brand awareness, improve your brand’s image, reach your target audience, and ultimately improve your conversion rate? Yes, I believe that you already know this, and I am also sure that you are aware about how…

Learning from BuzzFeed

There’s no question BuzzFeed’s hyper-digestible video content has been a game changer in the industry. For, those in the business of creating brand videos, how far should this paradigm be applied to content? The numbers say it all. BuzzFeed is one of the content-creation pillars of social media, with an average of 3 billion video…

12 Steps to Good Video Production.

We all know that videos are a powerful tool to sell and communicate our ideas, businesses, products and services. If you are a local company looking to increase your sales, you will want to have the best Video Production in Orange County that you can get, but if your budget can’t afford to outsource this…

5 Reasons Why You Should Look Into Video Marketing

Over the last few years, we have witnessed a constant rise in video sharing: being able to watch a video about an interesting topic, funny compilations of silly footage, videos of international relevance, and even smart advertising. Today, we watch them every day, and most people would rather watch a video than read an article…

Videos, Branding, New Website For Kata

Smart Phone maker Kata shows off its new philosophy with fun new video content, and an elegant new website to boot. We’re happy to have completed a collection of work for Kata Digital, an established mobile phone company who is focusing its energies on breaking into the North American markets. We ended up having a…

7 Diamonds Brings in Spring and Summer with a Frenetic New Video

The world of high fashion allows for a level of creativity that often doesn’t fly in other markets. At the same time, more than in other arenas, the creative faculties have to be laser-accurate and locked into the client’s message to avoid missing the mark. This was true for the recent 7 Diamonds video ad…

Communication Hollywood-Style: Big, Effective, and Intuitive

When it comes to communicating a brand message to your audience, Hollywood’s big, brash, and real attitude will take your message much farther than international cinema’s challenging, understated, and experimental tone. At the end of Nostalghia by Andrei Tarkovsky, one of Russia’s great film makers, a man repeatedly tries to carry a candle that he…

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