12 Steps to Good Video Production.

We all know that videos are a powerful tool to sell and communicate our ideas, businesses, products and services.

If you are a local company looking to increase your sales, you will want to have the best Video Production in Orange County that you can get, but if your budget can’t afford to outsource this service or if you just want to do it for fun, then keep on reading…

Twelve12 brings you this list of 12 things that you should know to produce a good quality video:

  1. Intention: the purpose of your video may be just to share ideas or it can be to sell something; the most important thing is that you know exactly the type of person that is going to watch it.
  2. Ideas: Once you have your intention, you need to think about different ideas to communicate the same message and ask around to see the reactions.
  3. Text: write down exactly what you want to say to your audience.
  4. Storyboard: You can do this step in an old-school hard copy fashion or you can download free software to make your storyboard.
  5. Talent: Who is going to be your star? Is it going to be you? A friend? A hired professional?
  6. Casting: do some testing before filming someone to see if they are right for your project.
  7. Props: You can’t just sit someone down without having anything else around, as this is ugly and boring! You need to find the perfect items to make your video stand out from others.
  8. Equipment: the type of camera, if you are going to need any extra equipment like a tripod or lights, or something else.
  9. Location: If you are going to film outdoors or at a store, restaurant, or similar, you need to find out if you can do this or if you need any kind of permission to do it.
  10. Lighting: Lights are very important:, the right lighting cheers up the video and makes everything look professional.
  11. Postproduction: this is where you edit and cut out the parts that you don’t want, as well as add music and effects, etc.
  12. Sharing: Finally, share your masterpiece with the world and good luck!

If you want to know more about Video production in Orange County, give us a call today. At Twelve12, we have exactly what you are looking for.-

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