Many small business owners think that is not worth it to spend money on a professional Digital Marketing strategy – they’d rather do some research, they end up with one or two ideas and they immediately go and pay a social media ad or advertising on search engines. But, is this really the best option…
Twelve12 brings you the most complete guides to understand SEO and digital marketing techniques. We are not like most marketing companies in Orange County; we want to help you succeed and we want to share with you some of our tips and tricks to turn your business into a money machine, and even if you…
You may think that you already know everything about marketing strategies; that marketing course or marketing degree that you completed a few years ago says so, right? Well, for sure it is a great thing if you have some marketing background instead of having to learn everything on your own, and it is also very…
Content marketing is still one of the most used internet marketing strategies to engage with customers, promote products and services, and improve the search engine rating. Almost every company with an online presence uses some form of content marketing; having said that, if you are not using it already, you should take advantage of this…
Building up a strong brand is not an easy task. This is your company’s face, the one that will engage with your customers and it is what they will remember and share with friends, family and colleagues. The branding goals can be different as you find your business in different stages; the first one is…
Making a video is a great and fun way to communicate with others, and you can use a video for many things: for personal reasons, like a wedding or a birthday; to share ideas on a topic like the environment, health or politics; to build up a reputation or to promote a company; or maybe…
There’s so much information about branding out there, it usually contains a lot of specialized terminology and basically you end up reading a book abstract that leaves you exactly in the same spot where you started – looking for information about how to do effective branding for your business.
Developing a business plan for your online business is one of the best things that you can do, it will provide a lot of information and save you countless headaches from the outset. As you complete the different areas of your business plan, you will be able to understand your business better and design better…
The Twelve12 office, the hub of all our online marketing in Orange County, is nestled in the center of OC’s populated urban/suburban sprawl. It can be easy to forget that it’s just a short drive to the wilderness. Even in the city limits, if you take a walk after the sun goes down, you may…
If you think that the final goal of your marketing strategies is to make a sale, let me tell you that you are not achieving one of the most important aspects of your brand development! If you already know what I’m about to tell you, keep on reading regardless, as it never hurts to get…
