If you just start your business and want to create a brand, you will encounter two important points regarding branding and branding beyond a logo is critical. The first is that you have a blank canvas to be as creative as you want, and the second is that, if you do not have a clear…
“Beauty is rather a light that plays over the symmetry of things, not that symmetry itself.” -Plotinus One of the most difficult parts of learning design is training oneself to see things proportionally.
People from all over the world get online on a daily basis and brand awareness is key to doing business successfully. The statistics that are published online about this topic say that new users get online every day increasing the numbers into millions of users. Being among them, you can agree that we are constantly…
I have been doing some online research about branding and a pattern developed after a few reads. There is some confusion between branding and marketing, and even though the information may help you in some ways if what you are looking for is to build up your brand, it’s not going to be very useful.…
Twelve12 is a branding, marketing and strategy firm based in Los Angeles, California. We are proud to be a one-stop solutions provider to better branding and market visibility for a wide range of companies. Whether you want to upgrade your website, or conduct a complete overhaul of your company image, we can get your brand…
Working with new brands is something that we love doing at Twelve12. Introducing a new product or company to the world is always a very exciting time. As entrepreneurs, there’s nothing better than the rush that we get when other people believe in our dreams and become part of them.
We all know what a brand is; we use them all the time and we are even proud to share with friends and family when we purchase anything from a famous brand name. But what is branding? How is that important for our business? At Twelve12, we want to share with our friends what most…
We see it all the time; everything is branding this and branding that, my personal brand, my favorite brand, the best brand … with all that talk about brand we should know what makes a brand a brand, shouldn’t we? Think about it, what makes your brand special? Is it the color, is it the…
Digital branding has some differences from regular branding, mostly because it is about taking the digital market in consideration and with that, you can’t just use regular branding. At Twelve12, we want to share with you some digital branding strategies that may help your company. Digital branding in Orange County is not very different from…
What’s the point of branding? It’s easy to get caught up by the idea that branding is an extension of marketing, and that all you need is a brand that is professional, for business reasons. This is true, in a sense, but doesn’t fully explain why might want a beautiful, engaging brand. Why do some…
