Effective Advertising Plans

Are you one of those companies that believe that ad saturation is still the best way to go?

Maybe you are not aware of this, but some studies have shown that most potential customers get so annoyed by this form of advertising, that they not only stop paying attention to your ads, but they even avoid buying from your company as payback, even if they were interested in your product to begin with.

Smart Advertising

We can still hear that old saying, “any advertising is good advertising”, but is this truly good advice? In order to answer this question I want you to think as a customer, or more specifically, an online customer. Think about the last time that you were trying to find information about any topic or product,…