Holiday Season Marketing Strategies

Christmas is here, and if you haven’t taken advantage of the shopping frenzy, you have no time to waste. At Twelve12, we embrace this holiday with open arms, lots of joy and memorable moments with friends and family, but let’s get real – we are talking business and money making! There’s no better time of the year to improve your sales with good Holiday Season Marketing Strategies. If you do business online, it is even better, because we all want to get those Christmas presents without the fuss of going out into the chaos of Christmas shopping. For those who are not quite ready to do it themselves, you can contact our digital marketing experts in Orange County to help you out.

Keep in mind that even when people are more willing to spend more money this time of the year, they also buy many things and family or business budgets may be an obstacle depending on your type of business.

Without any more delay, here are some ideas that you can use to increase your sales.

Special deals: everyone loves a good deal, but be very careful not to give it all right away; if you have some items in stock that you have been trying to move out from your inventory, sell it out with a special deal. You can even offer a great discount like half off the regular price with the purchase of another item, but remember that you are trying to get rid of items that are not moving anymore, so it is better to sell them than to keep them sometimes; that is completely up to you. You can throw these anytime before Christmas and just after.

After the special deals, what’s next? Limited time or flash offers. The objective is to force your customers to make the purchase, these types of offers should have great discounts or gifts to encourage the purchase. They should last 24 to 48 hours at the most, beginning the day right before Christmas or Christmas day. Make sure to let your customers know that you have a special sale.

Irresistible coupons, if with a discount, you can also offer an extra, like a coupon, this will be even more tempting, take advantage of the coupons and make sure that you get emails and/or phone numbers of new customers and existing customers, this way, you can make sure that your customer database is up to date. You have to be careful with coupons, make sure that customers understand that they can only use one per client, the expiration date and whatever conditions you want to set.

So, there you have it, those are some easy and fast strategies to help you take advantage of the holiday season. Set up an appointment today with the Twelve12 team and let us help you with your digital marketing in Orange County or anywhere in the world.

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