I have heard many times that a creative marketing approach is too risky. Not many small business owners are willing to innovate, especially those who are used to doing things in a certain way and who resist change. At Twelve12, a creative agency in Orange County, we would like to share with you some thoughts to consider before you completely dismiss a creative marketing approach for your company´s marketing.
Advertising and promotion are two activities that must be planned and executed with the utmost care and comprehension of the particularities of our own companies. This being said, they are also some of the most fun and interactive activities that we have to perform as business owners. At Twelve12, we want to share with you some important thoughts from the Orange County advertising agencies about advertising.
Advertising is a very interesting topic for almost everyone, and there are so many things involved in a good advertising campaign that it becomes an important part of our lives. But not every advertising campaign has always delivered a good outcome and, as a business owner, you must understand the risks of going public with an ad, especially if it is somehow controversial. Ad agencies in Orange County and all over the world have had their share of mishaps. You need to play it safe and consider various scenarios and be prepared for them.
Advertising is not a synonym for design. Sometimes people wonder why their ads are not as effective as the ads from their main competitors – even though their design is clearly more appealing. However, a beautiful, edgy, or clever design does not necessarily make a good ad. This is one of the main reasons for hiring top OC ad agencies and not just a random freelancer with a good portfolio.
You might have decided that it is time to hire one of the top Marketing firms in Orange County to help you out with your business. You may, however, be concerned about losing control of the path that you want your company to follow. If you are not sure how a marketing firm works and you need some answers, keep on reading: at Twelve12 we’ll tell you what you need to know to make this decision work for you.
Covid-19 as made it a very interesting moment for business owners. We are slowly making our way out of the forced changes to how we live, and now that it seems that we might go back to some sort of normalcy. We do face the dilemma of what to maintain from the changes that we had to make within our businesses – and which options should go back to the drawer. Our Orange County Marketing company has been developing different plans for different scenarios for many businesses, and at Twelve12 we want to share some of our strategies.
We have been experiencing very tough times as business owners since the end of 2019 and, since the beginning of 2020, a lot of companies have had to close their doors. However, with recent scientific developments, we have been able to reach a point where we are beginning to see a less restrictive way of doing business. Still, the lingering effects of 2020 affect the way we communicate with our customers, the way that we conduct our business, and also the amount of money that we have for our marketing efforts. Twelve12 want to share with you some important marketing trends insights we think are coming.
Many marketing companies will offer you ads or a new image for your company as the key factor for your business success, but it doesn’t matter how good your image is if you don’t have reliable information about your market niche and your customers. This is why, at Twelve12, we want to talk to you about commercial intelligence and how this can make the difference between success and failure.
Top marketing firms are all about data mining and information. This is not a coincidence, as information is knowledge and knowledge means power. At Twelve12 we are aware of the importance of having the right information for your company and we want to talk to you about the process of obtaining relevant data from your market.
Are you using the right marketing tools? There are many ways to decide what to do about a product or service, you can even throw a dice to decide which way to go or if you will keep a product or take it out of the shelves! However you do it, at Twelve12 we want to make sure that you are making the right decision and keeping your customer in mind and not just having faith in your good luck. Our Orange County marketing team would like to share with you some pointers on making client-oriented decisions.
Sometimes we can find ourselves struggling with our business to obtain good results or even to meet our goals. In this ever-changing economy, competitiveness is high and with today’s market circumstances it’s even harder. We have been experiencing the pain of having to share our customers, especially those companies who were more accustomed to conducting their transactions in a face-to-face scenario. This is why Twelve12 and our team at the leading marketing agency in Orange County want to share with you some pointers on how to increase the value of your product in slow-growth scenarios.
Many companies believe that this is not something that applies to them, but believe me when I tell you that everyone, even a freelancer, can set up a subscription business model. From a dentist to a dog-walker; a multi-national firm to a local accounting office. At Twelve12, we want to talk to you about how you could passively be earning money without a lot of effort with some help from the best marketing companies in Orange County.