Get Your Business Online & Thriving!

Business online

Are you finding it challenging to transition your business to the online sphere, and the pressure is mounting? At Twelve12, we’re committed to assisting all our valued clients to make a successful move into the digital realm. We understand that this transition can be intimidating, especially if you’re unsure where to begin. That’s why we’ve compiled this concise guide, drawing from the best practices employed by leading marketing companieswhich we are proud to be!

Make yourself known online

Armed with insights about your online market, you should be able to craft the right tools to engage your target audience. Your choice of platforms, whether it’s Facebook, X, a YouTube channel with do-it-yourself content, or a TikTok account, you must align with your customers’ preferences.

Market research is a must

You might believe that you know your market inside out, having managed your brick-and-mortar store for a considerable time. However, the dynamics change when you step into the online arena. People exhibit different buying behaviors online, with a multitude of options at their fingertips. To succeed, you must gain a deep understanding of how, when, and why potential online customers make purchasing decisions.

Outstanding Customer Service is the key to the success of a business

Listen attentively to what your customers have to say, and use their feedback to enhance your business. Demonstrating that you genuinely care about your clients will foster their loyalty. Think of this as nurturing a relationship; it requires care and attention.

Build relationships, not just customers

We’ve all experienced the annoyance of relentless emails, SMS, and calls from retailers. Let’s not replicate that approach. Instead, focus on providing valuable and insightful content that resonates with your customers. Offer content that they’d happily share with friends, family, and even their boss. By delivering what your customers genuinely want, you’ll find that sales will naturally follow.

Get Involved with Your Community

Customers seek connections and a sense of purpose. By purchasing from your online store, they can contribute to something meaningful. Find a cause that aligns with your values and objectives, and actively engage with it. Let your customers know that their purchases are supporting a cause they care about.

If you’d like to explore how marketing companies can assist you in transitioning online, don’t hesitate to reach out to us today. At Twelve12, we’re here to guide you every step of the way.

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