As almost everybody knows by now, connectivity is the one game-changing factor in today’s marketing. The big companies are not the ones in charge anymore; small garage-operated startups have proven that it is possible to reach millions without spending an impossible amount of money. If you are one of the few that still believes that Internet Marketing in Orange County is optional, you better start packing up your belongings because it will only be a matter of time until your business disappears into oblivion.
Some of you may be thinking, “well this is the case for those who sell online or internationally, it is not really a thing in my small coffee shop or for my local health store or nail bar”. Are you sure about this? Do you really believe that you don’t need internet marketing for your local business?
The Twelve12 team usually asks the following questions to reluctant owners: how are you going to get more customers than your competition across the street? Pure luck? Distributing flyers and hanging a sign outside your store will bring more than just a few new people into the store? Have you seen around you, and can you really say that nobody is holding their smart phones or looking at them practically all the time?
The chances of someone noticing your handmade sign hanging on your door are so limited that it is barely worth the effort or the money to even think about making it.
Social media! That is the new way of promoting local businesses with smart strategies, interesting content, and a thorough competition analysis to add value to your offer so you can become the next big trend in town.
The possibilities are practically limitless and can be so affordable that you won’t be able to believe it. The thing is that you have to do it right, because the new netizens are relentless. If you lie about your product or your offer, or if your product or service is just not good enough, they will destroy your reputation in a matter of days.
Personally, I would advise you to get professionals to help you develop your presence online for the reasons that I mentioned earlier, there’s a lot of information online that you can read and make an informed decision.
If you want to know more about Internet Marketing in Orange County, set up an appointment today: at Twelve12, you are our most important asset.