Real Estate / USA
- Visual Identity & Logo
- Photography & Video
- Website & UI/UX
- Content Creation
- Digital Marketing
- Social Media Management
Happy Home Sellers
SOLD.com's mission is to help save time, reduce stress and improve outcomes for home sellers by delivering data-driven and personalized home selling recommendations. Simply put, Twelve12 did everything to help this unique real estate service start out on the right foot.
The core of the SOLD.com brand is the fun yet communicative logo we designed for them. Within it, the logo communicates the complete brand identity, with vivid colors and arrows that communicate the different directions that SOLD.com opens up for its clients.
Also essential to the branding of the business was a custom selection of icons that communicate a wide range of topics related to home selling. These function throughout everything we made for SOLD.com, but essentially, they fueled the quiz that is the cornerstone to the interactions on their website.
Web Development &
With the brand identity established, Twelve12 took the look and feel of SOLD.com and applied it strategically over a wide range of design work, both print and digital. The cornerstone was the website and its quiz, with custom results and recommendations generated in a report.
Unique print pieces, email templates, marketing landing pages, and much much more enabled SOLD.com to undertake a powerful marketing blitz. The wide range of beautiful pieces reduced friction in the marketing communications, and increased ROI on ad spends.
Video Production &
Another huge part of the digital marketing blitz was creative and diverse video content. Twelve12 did it all, with animations, social videos, gifs, and of course, a stellar brand video that won awards for its communication & comedy.
Thanks to the strong branding from the outset, creating a range of content was easier, and the results were better! Animations and gifs were placed everywhere, and aided in the range of communication work. That’s the merits of going with Twelve12, an agency that can truly do it all, from scratch.
Finally, social media presence was a main objective for SOLD.com, as a predominantly digital service. Our in-house design team created a range of organic content to build brand awareness.
From there, our digital marketing team took over, crafting a custom strategy to increase engagement, but most importantly, craft a performance marketing strategy that funneled new clients to their service. It was a big success!