Public Relations – essential for growth

When we think about marketing, our minds usually settle on a logo, advertising, promotion, collaterals and other common “marketing materials”. However, the PR (which stands for Public Relations) area inevitably falls way down under the pile of the most common marketing-related terms. At Twelve12 we believe that PR is more important now than it has ever been, and you can verify this just by looking into the number of new PR companies in Orange County that sprouted in the last couple of years.