Internet Marketing – more than buying advertising online

Believe it or not, there are still many business owners who think that buying online advertising is a synonym of Internet marketing, and then they wonder why they can’t see any difference in their sales or aren’t receiving the number of visits to their website that they expected to. At Twelve12, we want to share with you some basic information about the meaning and fundamentals of Internet Marketing in Orange County or elsewhere.

Understanding your brand’s value

The top Orange County branding team at Twelve12 would like to share with you some of the tools that you could use to identify if your brand requires some help through the development of the right branding strategies. This very useful tool works with a formula that takes into account the products or services, the characteristics that will aid the needs or problems of our customers, and explain how our products will produce results and benefits for our clients.

brand building

How video production can help with brand building

Have you ever wondered what the main lasting asset of your company is? The answer is the brand; everything else can be recovered again – the building, the machinery, the staff… However, if the brand is sufficiently recognized, your brand will be the key that allows you to restart from scratch in any circumstance. That’s why Twelve12 wanted to talk a little bit about the importance of brand building and the impact of video production in Orange County to help you with that.


Brand Architecture – Do you really know your brand?

Branding is a word commonly mistaken for logo recognition. Logos are part of branding,  and if you succeed in your branding efforts, your logo will be very well known by your customers and other consumers. But do you really know your brand? At Twelve12, we want you to understand your brand architecture and your branding strategies and share some important information from our Branding team in Orange County.