The Goal, Vision, and Perfection of Rowing

The business world loves to turn to sports when talking about team work, as it is such a compelling visualization of what teams in action can do. When strapped for a metaphor, using baseball or other team sports can feel like a good fit. However, in my estimation, the most potent business metaphor from the sports world is that of the rowing team. Whether you’re working on a plan for your online marketing in Orange County, or any other project your team is approaching, striving for the teamwork, synergy and endurance of rowers is the ideal goal.